While at Thinkwell Group. I worked with Nickelodeon to create a way finding signage system for a family entertainment center that they were developing. The signage system needed to feel modern with a touch of Nickelodeon fun. I came up with a style that uses a layered translucent material with a slime looking texture on top of an aluminum backing panel. This created a layered look and with the drip shapes at the bottom, the signage feels as it is dripping with slime. For the family entertainment center, Nickelodeon wanted a large map sign of the center as well as different directional signage that can be placed throughout. Here you will see concepts drawings, color studies and Sketchup models of this way finding system.